Cybercriminals hunt their victims instead of targeting company executives with a fake wire fraud out of the blue. The most recent evolution in social engineering involves multiple premeditated steps. Even more concerning, spear phishing is incredibly elusive and difficult to prevent with traditional security solutions. Spear phishing has steadily been on the rise, and according to the FBI, this means of social engineering has proven to be extremely lucrative for cybercriminals. These pointed attacks, labeled spear phishing, leverage impersonation of an employee, a colleague, your bank, or popular web service to exploit their victims. Similar to business-to-business sales functions, they focus on a smaller number of targets, with an objective of obtaining an exponentially greater payload with extremely personalized and sophisticated techniques. There is a different form of cybercriminal that takes an “enterprise approach” to getting what they want. The creative examples of phishing attacks are endless, even health medications swearing to offer the fountain of youth or rejuvenating your love life for free in exchange for providing a credit card number. Virtually everyone knows these attacks well, having received emails from an overseas banker or a widow of a wealthy oil tycoon offering a ridiculous amount of cash for something small in return from you. Cybercriminals are infamous for launching pervasive attacks, targeting a maximum number of people, victimizing anybody that takes the bait.
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